Balancing Vision and Process

Process may be king in our industry, but vision is the treasury behind the throne room. Product developers can find detailed processes in books, or even from internal ISO procedures. Executing that process is one of the difficult parts of managing product development.

Vision, is almost a dirty word at times. Vision can blind you. Vision can guide you. Vision can lead you to the most successful product your organization has ever had.

Balancing vision and process is extremely important for long term success. The attached podcast (17 minutes, 9 seconds in length) discusses this issue. Comments and suggestions are always welcome. You can leave them here, or send an email to

Have a Great Day!

Montie Roland

President – Montie Design (
President, Carolinas Chapter of the PDMA (
Home of the NC Product Design Directory

Montie Roland

Montie Roland is President of Montie Gear, a manufacturer of outdoor sporting equipment in Sanford, NC. Montie is also employed at Pentair in Sanford, NC as a Mechanical Engineer on the New Product Development team. Montie enjoys finding innovative solutions to customer requirements. He has 15 years of experience engineering products in diverse market spaces including industrial, commercial and military. Montie earned a BS in Mechanical Engineering from North Carolina State University. He is also the President Emeritus of the Carolinas chapter of the Product Design Management Association ( and a founder of the RTP Product Development Guild (

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