Dennis Johnson of Stowaway Speaks Innovation

Dennis Johnson is the man bringing the Stowaway Attic lift to the market (and a Montie Design client).  Here is his company’s creation:

This morning he had a great addition to the standard definition of innovation.  He said:

Innovation is not giving people what they asked for.  It is delighting people with something they never dreamed of.  Dennis Johnson, Stowaway, 2011

Its a great way to think about measuring the effectiveness of your innovation by the results. Never discount the “wonder” factor in your work or design.

Have a great day!

Montie Roland

Montie Roland is President of Montie Gear, a manufacturer of outdoor sporting equipment in Sanford, NC. Montie is also employed at Pentair in Sanford, NC as a Mechanical Engineer on the New Product Development team. Montie enjoys finding innovative solutions to customer requirements. He has 15 years of experience engineering products in diverse market spaces including industrial, commercial and military. Montie earned a BS in Mechanical Engineering from North Carolina State University. He is also the President Emeritus of the Carolinas chapter of the Product Design Management Association ( and a founder of the RTP Product Development Guild (

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