Luca Harrell here with an update on my summer internship at Montie Design! In this post you can see some of the market research and initial concepts I’ve done to identify common camping needs and define a product direction for this project. While I’ll admit that researching isn’t the most exciting part of design, it has been a very helpful and integral part of the process. From this research, we’ve identified the need for products that offer both stability and portability. Initial concepts began with these two factors in mind. We want this product to feel rock solid while in use but be able to pack away to fit anywhere. Sound like a challenge?